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What does Face Fix mean?

Instead of fitting the brackets to a ceiling or lintel (top fix), you can fit them to a wall or window frame. This is known as a face fix.
For example: "That's an excellently hung blind - it was a good choice to face fix it on the wall, it looks very neat."
 
'Face fix' usually means 'face fixing' to directly onto a wall.  When you fit blind brackets, there are two common ways to install - 'face fix' onto a wall or 'side fix' onto the side walls of a window recess.  Another menthod is 'top fix', where the brackets are screwed to the top of a window recess or room ceiling.