Save an extra 10% Flash Sale. Ends Soon. Shop here for more details.
 
 

Swift by Name, Swift By Nature - Celebrating 50 Years

Celebrating 50 years and officially Swift

This year is especially important to us. Not only did we celebrate our 50th Birthday as a company, but we also
rebranded and brought Swift back to our brand name. Some think that Swift is just a word we use to describe our quick service, others that it's just the brand name, but in fact - it's both!

Why Swift?

Swift is actually our family name. Swift Blinds was founded by Alan Swift back in 1969 and the business was run from the back of a local post office. We started as a small family-run business and over the last 50 years we have grown into one of the leading blind manufacturers and suppliers in the UK. We’ve been through a journey of making and selling our blinds that’s led us right up to the cutting edge. 

When we started our on-line website, we traded as Direct Blinds. We thought that this was an easier site name for people to find us online. However, with more competitors appearing on the horizont it became harder to stand out from other companies with such a generic name. 

So this year, we thought, if we need a new, more defined brand name, Swift needs to come back. 

Swift by name, Swift by nature

No other name would represent our brand better than Swift Direct Binds. Today we offer the quickest turnaround in the country. Not only do we make blinds and curtains to perfectly fit your windows, but also we can deliver the majority of them within 3-5 working days on a standard delivery, Plus, using our SwiftTrack service, we can make the blinds on the day you order them and deliver them to you the very next day. That's impressive, right? You can learn more about SwiftTrack & how it works here

Quality is our staple

We should also mention that because we sell direct, you don’t just get handmade quality products made by a team of people that have genuine passion and care for their work, you also get incredible value for money.

We use the highest quality fabr​ic and materails drawn from the leading UK suppliers, and double check the quality of all products before shipping them to you. 

We are confident of the quality of our products and we want our customers to be too; that's why we offer a 5-year guarantee on all our blinds and curtains.

So, who are Swift Direct Blinds? 

We’re blind and curtain crafting experts, with 50 years of experience under our belts, all made-to-measure, proudly manufactured in Huddersfield, at the heart of heritage textile country.

Want to know more about our history? Read our timeline.

We hope you found it interesting to learn more about our brand and values. So, next time you buy from us, you know that our products come with 50 years worth of expertise and history. 

Blog Posts

Why a smart blind is cheaper than ever before

Why a smart blind is cheaper than ever before

If you’ve always been interested in the latest, cutting edge technology for your home, this blog is for you. We will show you our electric blind collections and make sure you know all the insider tips & best features. Best of all though, we show you how affordable a smart blind upgrade is! 

Read more
Discover Day & Night Blinds

Discover Day & Night Blinds

Get to know about ingenious Day and Night blinds and revolutionise your window dressing. Let us talk you through the benefits & options available.

Read more
Instagram interiors inspo

Instagram interiors inspo

This week we are talking about all things insta interiors inspiration. Let us share with you, our current interior influencer crushes!

Read more
What our customers say
five stars
2 days ago
Elegance Bright White Taped
Very nice blinds. Easy to fit and very good quality. Very fast delivery. I received update about...
Muhammad Nadeem
five stars
2 days ago
Cypress Silver Mist
Exactly what I wanted, the blinds fit and work perfectly
Vince Kimpton
five stars
2 days ago
Deco French Grey
very good and arrived before i thought it would
mark hudspeth-lamb
five stars
3 days ago
Elegance Bright White
Easy to put up and look amazing
stacy chapman
five stars
3 days ago
Malta Silver Grey
Lovely material and very easy to hang.
.michelle baker
five stars
4 days ago
Unilux PVC Blackout White
Excellent quality.
Doreen
five stars
4 days ago
Deco Taped True White
Nice quality like the tapes
Srg
five stars
4 days ago
Deco Grained Ice White
Good quality and easy to fit
Wayne Herbert
Rated 4.0 out of 5 based on 39,173 reviews on Trustpilot Logo
Payment methods
Swift Direct Blinds Ltd. 177, Lockwood Rd, Huddersfield, West Yorkshire, HD1 3TG | Company No. 1190828 | VAT No. 184549920

By default we will only keep your items in your basket for 30 days. Log in or create an account to permanently save items in your basket and access it on any device any time.

Log In / Create account to save items